How is your sales team currently handling these moments and based on that answer, what type of impression do you think is being made with your valuable clients?
Have you ever randomly approached a member of your sales team with one of these statements to experience how they would handle themselves in the moment?
These are precisely the moments where many opportunities are won or lost.
People today are not looking to make a new best friend while also shopping for a new vehicle, those days are long gone.
Today's customer is not looking for a friend, they are looking for a professional who knows what they're doing and is capable of being efficient with their time when purchasing a vehicle. When these approaches are successfully conducted, friends are made, the key here is that part comes last.